Company Profile
Habib Oil Mills (Pvt.) Ltd. "HOM" is the largest FMCG Company exclusively
in the vegetable oil & fats sector in Pakistan. The company produces premium
brand cooking oils and hydrogenated cooking mediums, and markets the products through
its own distribution network, which covers almost all commercially viable markets
nationwide.
Incorporated in 1954-55, Habib Oil Mills (Pvt.) Limited was initially established
as an oil expelling unit. The present management took over the unit in 1978.
The company has strong financial background and has sizable infrastructure managed
by professional staff. It enjoys excellent relations with its bankers and is considered
liquid on all financial considerations throughout its performance. It has proven
track record in this business and has plans for targeted prosperous growth in future.
The marketing policy of the company envisages development of brand loyalties among
the customers and consumers through their continued involvement and participation
in series of several promotional activities run by professional staff and consultants.
The products enjoy vast popularity and brand loyalty and stand first in terms of
market share in this sector nationwide.
The company has achieved a growth of over 500% in last ten-year period, which is
primarily attributed to its consistent quality care and driving successes from application
of needed market strategies.
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